JUSTIN POTTS
Founder
Potts has a passion for experiential marketing, digital marketing, and writing. His career (to date) has spanned professional sports teams (Cleveland Browns & New York Jets) and leagues (National Football League & National Hockey League), experiential marketing agencies (Marketing Werks & Mosaic), and he currently manages digital marketing for a small business in the western Chicago suburbs.
In his spare time, he has run a successful Michigan football website for which he had annual media credentials, and he has freelanced for Big Ten Network LiveBIG. He has also published two college football season preview magazines for Lindy’s Sports.
Potts played high-level high school soccer and collegiately at Taylor University (NAIA). He currently coaches girls club soccer and lives with his wife and three daughters in Wheaton, IL. They are Chicago Red Stars season ticket holders.
Work & Client Experience
Honeyball Soccer Club. Why the name?
As I was researching what I wanted to name this site, I knew I wanted it to tie into the history of women’s soccer. We all know that is tenuous (to say the least), so I wanted it to reflect positivity. To move forward.
I came across the story of Nettie Honeyball and I knew instantly that’s who I wanted it to pay homage to. Naturally, the name Honeyball just rolled off the tongue.
However, I soon discovered that the idea was already taken. While I arrived at it on my own, it wasn’t an original idea. Someone else beat me to it.
That said, I decided to proceed. The other site hasn’t been active in more than a year. Its last post was June 30, 2022. Its last Twitter activity was July 12, 2022. Its last Instagram post was Jan. 14, 2022.
I made efforts to reach out to them, but never heard back, so I’ll proceed with the name Honeyball Soccer Club.
Is it a club? Sure. But not in the traditional ‘soccer club’ sense.
It’s a club open to anyone interested and willing to help promote women’s soccer in the United States and beyond. That’s about the only prerequisite.
I don’t care your age, gender, race, political leaning, the team you root for, or whether you call it soccer or football. As long as you support women’s soccer, you’re welcome in this club.